On May 8, 2024, VinFast Auto announced that it will enter the Philippine electric vehicle market at the end of May 2024.
VinFast plans to launch its brand in Southeast Asia's third market in the first half of 2024, aiming to conquer the regional market and promote the electrification of transportation globally.
As one of the pioneering automotive manufacturers in pure electric strategy, VinFast has affirmed its reputation with its presence in many international markets, such as the US, Canada, Europe, and recently Indonesia, India, and Thailand. The Philippines is a new step for VinFast in its expansion strategy in the Southeast Asian market, especially when this country is implementing policies to promote the growth of electric vehicles.
Entering the potential Philippine electric vehicle market, VinFast plans to bring premium electric cars, electric motorcycles, and electric bikes with modern, youthful design and smart technology features that define high-quality electrified experiences for Filipino consumers.
To quickly bring products to Filipino consumers, VinFast plans to deploy its business activities through a nationwide dealer network. In addition, as in other markets, VinFast is committed to providing attractive sales policies and good after-sales services for Filipino consumers, accelerating the transition from gasoline vehicles to electric vehicles in Southeast Asia.
Ms. Nguyen Thi Minh Ngoc, CEO of VinFast Philippines, said: "The brand launch in the Philippines marks an important milestone for VinFast in its journey to increase its presence in the global electric vehicle market. Committed to accompanying the Philippines in the electrified mobility revolution, we are proud to bring modern, powerful, and smart electric vehicles with excellent warranties, gradually realizing the goal of expanding in the regional market.”
The brand launch event will be held by VinFast in Manila, Philippines, on May 31 for the media and June 1-2 for the public. At the event, guests will be able to view and experience VinFast's range of green and smart electric vehicles, including electric SUV models, VF e34, VF 5, VF 7 and VF 9, 6 electric motorcycle models, and the VF DrgnFly electric bike. Attendees will also be able to register for direct test drives of VF e34, VF 5, and VF DrgnFly.
In January 2024, Philippine President Ferdinand Romualdez Marcos Jr. and Vingroup Chairman and VinFast Founder Mr. Pham Nhat Vuong, met officially and discussed investment cooperation opportunities. VinFast's announcement of its entry into the market affirms its commitment to contributing to the modernization of the Philippines' transportation infrastructure in a greener and more sustainable direction.
Besides key markets such as the US, Canada, and Europe, VinFast is aggressively expanding to countries in Asia such as India, Indonesia, and Thailand, as well as the Middle East and Africa.